Paul Coggins

Paul Coggins

Paul Coggins is the CEO of global technology company Adludio which has grown exponentially since its launch on the market in 2015. Its mobile advertising platform puts creativity first, and this approach has led to its expansion to several countries around the globe at a rapid pace. Paul has over 20 years as a commercial leader developing mobile startups into multi-million dollar companies. Previous to his current role, Paul was part of the management team that launched Getmein (later acquired by Ticketmaster) and led the post acquisition integration project. Subsequently, Paul launched global media platform Teads into the UK market, where he grew the business into a multi-million dollar offering, and then launched the company’s global mobile offering.

Rebound for Retail: How Mobile Can Achieve Memorability for Retailers

Over the past few years, there’s been an increasing shift towards online retail, particularly with many of the attitudes adopted over the course of the pandemic now a part of everyday life. And many of these transactions are being carried out on mobile devices through different channels, such as “traditional” e-commerce platforms and social platforms.…